The Art TV with access to the finest collection of world class art and the widest design options
Featuring a matte screen for a print-like finish, Pantone Validated colors, and a slim customizable bezel that looks like a gallery frame, the TV for art lovers has access to curated works from top-tier galleries and museums to blend into any style or décor. Samsung Vision AI powers superb picture, sound and personalized TV experiences.

Designed to look like a slim picture frame
Modern Frame Design
Looks like real art with a slim design that mounts flush to the wall, customizable bezels to match your style, and an external hub that connects the TV to power and your devices with a single wire

Your personal art gallery on your TV
Art Mode
When you're not watching TV, the Frame transforms into art. Access a curated collection from the Art Store or upload your own photos. Finish the look with various mat styles and colors.

Lifelike picture when it's on, museum-worthy when it's off
Artful Picture Quality with QLED
Enjoy stunning colors when you're watching TV and admire lifelike artwork when you're not. Discover subtle details and bold colors and appreciate art as if you were in a gallery.

The next big thing in television
Samsung Vision AI
TV, tailored to you with AI-enhanced picture & sound plus revolutionary personalized experiences that let you engage more deeply with your content.

Brings smooth motion to sports and tear-free gaming
Motion Xcelerator 144Hz
Play your favorite video games and enjoy sports with exceptional motion clarity with minimal lag or blur. You'll get consistently crisp visuals and ultra-smooth performance at top speeds, so your picture stays seamless throughout all the non-stop action. With dynamic refresh technology, it supports VRR games at up to 4K 144Hz, providing incredible performance for your favorite games.

Update the look to match any style
Customizable Frame
Your home, your style. Choose from a variety of magnetic bezels to match your space. You can choose different colors and styles that complement your home décor or change it up based on your mood.

Hangs like a picture
Slim-Fit Wall Mount Included
The Frame looks like art for many reasons. When mounted flush against the wall, the gap between the TV and the wall is minimal, creating the illusion of a genuine piece of art.

Only on when you need it
Motion + Brightness Sensor
Show your artwork only when it matters. The screen will automatically turn on when someone enters the room and adjust brightness and color based on the room's lighting.

An intuitive TV platform with thousands of free TV channels
Endless Free Content / One UI Tizen
Stream 2,700+ free channels, including 400+ premium Samsung TV Plus channels, on a smart TV platform that you can personalize. Access your favorite apps and games with just a few clicks.